ALPHARETTA, GA, October 2, 2024 — Honda Marine proudly announced today that its all-new Honda BF350, a high-power outboard engine and the first-ever Honda V8 commercially available, has received three prestigious industry awards for its innovative technology and cutting-edge design. Known for delivering superior power, performance, and reliability, the BF350 is setting a new standard in the marine industry.
With its sleek design and a suite of exclusive, advanced features, the BF350 offers boaters an unparalleled on-water experience. Available now through Honda Marine’s dealer network, this groundbreaking engine starts at a Manufacturer’s Suggested Retail Price (MSRP) of $36,338. The BF350 is available in two color options—Aquamarine Silver and Grand Prix White—and is supported by Honda’s industry-leading True 5 Warranty. This warranty offers 5 years of non-declining factory coverage, with an option to extend protection for an additional three years.
Honda BF350: Recognized for Innovation and Design
The Honda BF350 has quickly gained recognition within the marine industry, earning three major awards for its technology and design advancements:
- IBEX Innovation Award 2024
The BF350 V8 outboard was honored with the prestigious International Boat Builder’s Exhibition (IBEX) Innovation Award for 2024 in the outboard engine technology category. This accolade, presented by the National Marine Manufacturers Association (NMMA) in collaboration with Boating Writers International (BWI), is the industry’s highest recognition for technological advancement and innovation. The award was presented at the IBEX conference held at the Tampa, Florida Convention Center on October 1, 2024, recognizing Honda Marine’s contribution to bringing cutting-edge products to the boating market. - Boating Industry Magazine Top Product of 2024
Honda Marine’s BF350 V8 was named one of the Top Products of 2024 by Boating Industry Magazine, a leading publication serving the global boating industry. The award highlights the most impactful and innovative products introduced or significantly updated since January 2023. Judged on innovation, overall industry impact, and category advancement, the BF350 stood out as one of the best new products for marine enthusiasts and professionals alike. - Red Dot Product Design Award 2024
The BF350 also earned a 2024 Red Dot Award in the Product Design category. Recognized globally for design excellence since 1955, the Red Dot Award is one of the most respected design awards in the world. The BF350’s recognition marks Honda’s fifth consecutive year as a Red Dot award winner, reinforcing the company’s commitment to both technological and aesthetic innovation.
Revolutionary Features of the Honda BF350
At the heart of the Honda BF350 is a host of advanced technologies designed to enhance the boating experience. With a focus on power, reliability, and ease of use, the BF350 offers:
- Broader and Flatter Torque Curve: Delivering smoother, more consistent power throughout the engine’s operating range.
- Ergonomic Design: Featuring ergonomically designed controls for superior ease-of-use.
- Fuel Efficiency: Engineered to maximize fuel economy without sacrificing performance.
- Exceptional Charging Performance: Providing enhanced battery charging capabilities, perfect for extended time on the water.
- 60° Offset Precision Crankshaft: A fully balanced crankshaft that eliminates the need for a harmonic balancer, saving weight and integrating seamlessly with the 60° engine design.
- Nonlinear Engine Mount: Reducing vibration for a smoother, more comfortable ride.
Incorporating several Honda-exclusive technologies, the BF350 delivers premium power and performance, including:
- VTEC® (Variable Valve Timing & Lift Electronic Control): Ensures optimal power delivery and efficiency.
- BLAST™ (Boosted Low Speed Torque) System: Improves low-end torque for faster acceleration.
- Lean Burn Control™: Enhances fuel efficiency by optimizing the air-fuel mixture.
- Programmed Fuel Injection (PGM-FI): Provides precise fuel delivery for smooth, consistent power.
- Friction Reduction Technology: Increases engine efficiency and performance.
- Honda Intelligent Shift & Throttle (iST®): Offers intuitive, responsive control over engine speed and direction.
Honda Marine’s Continued Commitment to Innovation
“The recognition of the Honda BF350 with the IBEX Innovation Award, Boating Industry Magazine’s Top Products Award, and the Red Dot Design Award is a true testament to our team’s dedication to pushing the boundaries of marine technology and design,” said Daniel Sherlock, Director of Honda Marine Division. “These awards underscore our continued commitment to delivering powerful, reliable, and innovative outboards that elevate the boating experience for new and experienced boaters alike.”
Unmatched Reliability and Support
In addition to its impressive performance, the BF350 is backed by Honda’s True 5 Warranty, the marine industry’s only 5-year, non-declining factory warranty. This means that the coverage remains the same from the first day of ownership to the last. For those seeking even greater peace of mind, Honda also offers the option to extend coverage for up to eight years.
With its combination of advanced technology, sleek design, and unbeatable warranty coverage, the Honda BF350 is set to redefine what boaters expect from their outboard engines.
For more information on the Honda BF350 V8 outboard and to find a dealer near you, visit Honda Marine’s official website.
About Honda Marine
Honda Marine, a division of Honda Power Sports & Products, markets a complete range of marine outboard motors. Its comprehensive product line is powered exclusively by four-stroke engines. Honda Marine pioneered four-stroke engine technology and has been designing and building four-stroke outboard motors for 60 years, setting the benchmark for fuel efficiency, quiet operation and low emissions. With models ranging from 2.3 to 350 horsepower, the Honda Marine full line of current production models meets the rigorous California Air Resources Board (CARB) 3-star standards, enabling availability and regulatory compliance in all 50 states.
About Honda Power Sports & Products
Honda Power Sports &; Products, a business unit of American Honda Motor Co., Inc., markets a complete range of outdoor power equipment, including generators, walk-behind lawn mowers, pumps, snow blowers, tillers, string trimmers, outboard marine engines and small, general-purpose engines for residential, commercial and rental applications. Honda is the world’s largest manufacturer of engines for a diverse array of automotive, power sports, marine, aerospace and power equipment products.
The company offers a complete line of small, general-purpose engines for industrial, commercial, rental industry, and consumer applications. Honda engines supply smooth and dependable power for thousands of different product applications including pressure washers, lawn mowers, rescue and construction equipment.
Additionally, Honda engines are some of the quietest and easiest to start of their kind, even in harsh commercial and construction environments. Such attributes have made Honda engines the popular choice for original equipment manufacturers looking to add value to their own brands.
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