Bass Angler Magazine

FISHLAB BBZ HARD SWIMBAIT WINS AT ICAST 2024

ONTARIO, Calif. – FishLab by Okuma is thrilled to announce that the BBZ Hard Swimbait has won the Best of Category award for Hard Saltwater Lure at this year’s International Convention of Allied Sportfishing Trades (ICAST) Show.

This accolade marks a significant achievement in the fishing industry, recognizing the innovation, craftsmanship, and superior performance of FishLab’s BBZ Hard Swimbait.

Award-winning FishLab BBZ Hard Swimbaits are available for pre-order at Tackle Warehouse
Award-winning FishLab BBZ Hard Swimbaits are available for pre-order at Tackle Warehouse

The award-winning BBZ Hard Swimbait was meticulously designed by powerhouse product developers Mike Bennett, Bill Siemantel, and Hide Iwasaki. Between them, they have amassed an impressive total of 16 Best of Category awards at ICAST, highlighting their commitment to excellence and their profound impact on the fishing community.

“We are incredibly honored to receive this award,” said Mike Bennett, Product Manager at FishLab. “Our team is dedicated to pushing the boundaries of fishing tackle design, and this recognition is a testament to our relentless pursuit of perfection.”

Bill Siemantel of BBZ Baits, a renowned figure in the bass fishing world, added, “Winning this award at ICAST is a dream come true. It highlights the passion and innovation that goes into every product we create. We’re proud to be part of an industry that continually evolves and inspires.”

FishLab’s BBZ Hard Swimbait stands out for their lifelike appearance, exceptional durability, and remarkable action in the water, making them a must-have for anglers of all levels. This prestigious award at ICAST solidifies FishLab’s position as a leader in fishing tackle innovation.

About Okuma Fishing Tackle

At Okuma Fishing Tackle, we deliver more than just fishing gear. We deliver the motivation to hit the water, the energy to maintain focus, and the excitement that injects every cast with high expectations. The advanced materials, dynamic design, and commitment to longevity contained in each of our fishing reels, fishing rods, and rod and reel combos are not simply a means to an end. They are the foundation of a better and more complete fishing experience.

Okuma Fishing Tackle was developed to inspire your passion for fishing, both on and off the water. Whether you fish for bass, trout, catfish, salmon/steelhead, striper, tuna, or marlin, when the sun rises tomorrow, a new opportunity will be born. Let’s make the most of it together.

 

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Andrea Marini

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