Bass Angler Magazine

Joe Holland signs with Bison

“Bison Coolers is the perfect fit for me, I am excited to work with a family owned company that produces high quality, American Made products that fill my needs on the road, on Tour, and all year long in the woods and on the water.” Holland said.
Bison Coolers has produced one of the top-rated premium ice chest coolers on the market at a lower price than the competition since 2011.

Jeremy Denson, President at Bison commented, “The most important things we look for in partners are value and work ethic.  We couldn’t ask for a better fit with Joe Holland and are very excited to have him on as part of the Bison Coolers Team.  We look forward to a big season together and we are excited to be a part of his success”.

Holland, from Jefferson Maine, is fishing his second year on the Wal-Mart FLW Professional Tour with tournaments in 8 different States in 2017 ranging from Florida to Wisconsin. He is considered a grass-roots hard-working angler that climbed the ranks to professional status in 2016.

“I wanted to pair with a company that makes products that are more rugged than I am at a fair price for the consumer. Quality and Value, those are the two things I look at first when searching for a cooler and Bison provides both, added with the fact that they are American made, I am honored to represent them.” Holland said.

Bison produces a full line of premium ice chest coolers, soft pack coolers, drinkware, accessories and apparel.

To see the full lineup of Bison products, visit: Bison Coolers.

To follow Joe Holland on Tour this season check out his page: Joe Holland Fishing on facebook.

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Mark
Mark Lassagne, born and raised in California is the creator of the popular, BASS ANGLER magazine. Mark a skillful professional angler, outdoor writer, promoter and top competitor on the western tournament circuits. www.marklassagne.com

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