Mercury Outboards Through the Years

Mercury Motors: Pictured are the displays from the 2014 BassMaster Classic expo showing off the 75th Anniversary for Mercury Motors. They had a great display that really gave you the sense of everything the company has done for marine engines in the last 75 years. As well as the old model motors on display was […]

Florida’s St Johns River Is Second Stop In March For Bassmaster Elite Series

Bassmaster Elite Series pros are getting ready to see some big fish. Literally. Sight fishing — targeting spawning bass visible on or near nesting beds — is expected to be the prominent pattern in next week’s Bassmaster Elite Series event on the St. Johns River out of Palatka, Fla. The March 20-23 tournament, held back-to-back […]

Daiwa Tatula Rods and Reels

  Daiwa: Pictured are the new Daiwa Tatula rod and reel combos. These are the exact setups that Randy Howell used to win the BassMaster Classic. Starting at a price point of $150 for rods and a standard price of $150 for the reels, these are affordable, high quality and dependable combos that anyone can […]

Exposed Eligible Contest

New Contest, Bigger Prizes, & Fantasy Fishing Kick Off   Contests & Big Prizes! Fantasy Fishing entries are due Wednesday March 12! Our all new Exposed Eligible Contest! We’ve enhanced our prize packages for the 2014 Fantasy Fishing competition for both levels of memberships, if your feeling lucky and have not upgraded to an Elite member now is the time(see […]


Bass Cat now has a compartment built in for a spare trolling motor shown on the black boat

After Highly Successful Launch, Ike Live! Continues with More Hot Topics,

Mike Iaconelli, eight time B.A.S.S. master champion, takes to the Internet to talk with fans about fishing on Ike Live!,  Monday, March 3, at 9p.m. EST, live-streaming from To the thousands who viewed his first show in February, Ike said, “We created this because there are a lot of fish heads out there. . […]

44 Things To Do At The 44th Bassmaster Classic

There are far more than 44 things to do and see at the Feb. 21-23 GEICO Bassmaster Classic presented by Diet Mountain Dew and GoPro. But, as a salute to this Classic being the 44th annual world championship of bass fishing, this list stops at No. 44. Fishing fans and their families will discover many […]

Jason Borofka FLW Ray O Vac Pro leads Ultimate Bass University

We are back and class is in session after our January break and we have tracked down one of the top pro anglers on the FLW Ray O Vac circuit Jason Borofka to get us ready for some spring bass fishing. Jason is on a roll coming off of a 2nd place finish at the […]


An exciting piece of bass fishing history will be displayed in the Carlisle Tire booth #1936 February 21, 22 and 23 at the Bassmaster Classic Expo in Birmingham, AL. Probably the only surviving boat used in the first inaugural Classic held in 1971. The fully restored Rebel Fastback Bassmaster Classic edition will be a must […]

BOOYAH Makes Big Splash With Giant Truck Giveaway

BOOYAH, manufacturer of premium spinnerbaits, jigs, frogs and other effective fishing lures, has launched a national campaign designed to grab the attention and imagination of avid bass anglers everywhere. During 2014 BOOYAH is hitting the road and four-wheeling to major bass tournaments and consumer shows throughout the nation, and ultimately giving away a custom, tricked-out […]

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