Flambeau Outdoors™ Announces Official Partnership

Flambeau Outdoors™ announced its official partnership with Bassmaster® Elite Series™ angler Bill Lowen to develop and promote both its fishing and hunting products. Bill “The Turtle”
Lowen has been asked to make public guest appearances for Flambeau Outdoors at the 2012 ICAST® show and 2013 SHOT Show® in Las Vegas, and special events at Cabela’s®, Dick’s Sporting Goods®, Bass Pro Shops® and other local and regional events. In addition, Bill will be assisting in product development, customer support, association support and reviewing Flambeau Outdoors’ hunting and fishing products on his weekly blog “Lowdown” and his Facebook® fan page which will also be linked from Flambeau Outdoors’ website,
flambeauoutdoors.com “Bill Lowen is all about family, fishing and hunting. He embodies the spirit of Flambeau Outdoors and our company’s values,” said David Faulkner, Vice President of Retail Markets for Flambeau, Inc. “Bill’s input on product design and improvements have proven invaluable to us as a company and is helping us meet the needs of today’s dedicated outdoorsmen and women.”

Lowen is excited about working with Flambeau for many reasons. “The first tackle box, decoys, and duck calls I remember using growing up were all made by Flambeau. I’ve grown up using Flambeau products and have always held a very high opinion of the brand. Working with them over the past year has been a real joy; a childhood dream come true really.” Lowen is well-known as an avid hunter in addition to his prowess with a fishing rod on the prestigious Bassmaster Elite Series Tour. He is most excited to tell people about Flambeau’s Zerust®  product. “Zerust® keeps rust away from fishing tackle for up to 5 years. Just one of my crankbait boxes stores over $1,000 worth of baits. My Ima Square Bill® crankbaits, which retail at $16.99, are not about to go into an inferior tackle box. The Flambeau 5003 Tuff Tainer® is the only box I trust with those baits,”
he said.

Lowen’s blog and several product videos featuring him and Flambeau products are available at www.FlambeauOutdoors.com.

Bill Lowen is a four-time Bassmaster Classic qualifier and has competed in the Bassmaster Elite Series since its inception in 2006. Lowen has 46 B.A.S.S. top fifty finishes and 9 top ten finishes including 2 runner-up finishes in Bassmaster Elite Series competition. Fans are invited to interact with Bill on his Facebook page at www.facebook.com/TurtleLowen and his website www.BillLowen.com. Flambeau Outdoors, a division of Flambeau, Inc., is the most widely recognized manufacturer of quality, innovative outdoor products for the hunting and fishing enthusiast.

Flambeau, Inc. is a member of Nordic Group of Companies, Ltd. Nordic Group (headquartered in Baraboo, Wisconsin) is a privately (family) owned holding/management company consisting of subsidiaries with 22 service and manufacturing facilities, and 23 marketing units around the world with over 2,400 associates. Nordic Group companies manufacture and distribute plastic, seating and transportation products worldwide for industrial, commercial and consumer markets. For more information or catalog, write Nordic Group of Companies, Ltd., 715 Lynn Avenue, Suite 100, Baraboo, WI 53913 USA.




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